Using Facebook and Twitter

Sometimes I really feel like I'm a fool. I don't know much about computers, the internet, or social media. A short few years ago I would have said "Huh?". It's been a slow process to beat some things into my thick head, but I think I'm slowly learning the importance of a few things that I need to be doing to get sales on the internet. I like to talk, boy do I like to talk, but writing it down is something entirely different. Selling in person at vendor shows is a completely different game than selling on the web. I have to take better care in writing my descriptions. Learn to choose better keywords to get better SEO results. Take better pictures. Uuugghh!! The old saying "you can't teach an old dog new tricks" has a whole new meaning, now that I'm an old dog.
Oh well, enough complaining. It's time to get to work on new promotion techniques that include Facebook and Twitter in a higher capacity. It's time to get noticed on the www.

Promoting yourself can be real hard, but it has been fun learning. Everyday my Twitter following grows and we get more visitors to our ETSY shop. Promoting yourself seems like bragging in a way. You tell people what you have and tell them why they should buy from you instead of someone else. This isn't any secret. Big businesses have been doing this kind of advertising for years. We know it works so where's the problem. Money for a big add campaign! So I will keep posting and keep telling about our products the way I have been. Not because I'm too cheap to pay for advertising, I couldn't afford it even if I wanted to. It may take me some time to build up sales, but I'm having a good time learning and I'm meeting some great people along the way. Welcome to the 21st century Jay. The internet market is my oyster, I have to learn to open it.

What works best?

When it comes to promotion, what works best? Do we keep posting on social networks, or do we pay for advertising, or do we use both? The world is our marketplace, how do we promote our product to the consumer who wants and needs it? I know I'm completely baffled by all of it. Doing craft shows was easy, you go,set up, sell, pack up and go home. That was not complicated at all. The internet is something completely different and I'm not sure I'll ever get the hang of it. Generating hits and getting sales may be out of my league. This competing with the"big guys" is far tougher than I thought it would be, learn as you go may be to slow.